"The Beyoncé is basically a streamlined backcombed bouffant," says celebrity hairstylist Errol Douglas. "It's very contemporary, a more tailored version of the big, glam bouffant hair in the 80s. This style is easier to do but the transformation element is still there - you feel different instantly. It's a sassy look, popular on the catwalk, and it's very versatile - you can dress it up with makeup or leave it without.""Beyoncé has become so big … everyone wants a piece of her, and this is an easy, accessible way to get that," he adds.
With its nod to the 80s, the Beyoncé confirms that it's not just stonewashed jeans and leotards that are coming back - hair is having a revival, too. The main appeal of the style is its convenience factor: it doesn't require you to cut or dye your hair; it works on African American and Caucasian hair; it suits most ages.
At most salons, the look will set you back between $100 and $350, depending on how much time is spent creating it. Stylists are currently doing half a dozen interpretations of the Beyoncé daily. However, it is also a style you can recreate on a smaller budget at home (see below).Another benefit of this version of the look is its age-defying properties. "A tight ponytail actually softens the face," says Douglas. "Back in the 40s and 50s, before facelifts, they would pull the hair back, which automatically pulls the skin up, and then add a wig on top."
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